Viewer Insights

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Viewer Insights

PEG Experts Series

HKTV Telethon Engagement Tops Expectations, Viewership Data Reveals

Using the Audience Measurement Dashboard in Cablecast Automation Software Revealed Surprising Streaming View Rate for PEG Channel’s Annual Community Fundraiser

February 29, 2024

PEG Experts Series

Linear TV Viewership Dips Below 50% as Streaming Viewership Continues to Rise

According to the latest Nielsen report, cable TV's decline is speeding up as streaming surges forward. Is your PEG channel ready for the shift?

August 22, 2023

Inside the Hometown Media Awards Live Stream Workflow and Audience Insights

Get a closer look at the network stream workflow and viewer metrics for the live stream on Hometown TV

August 14, 2023

Here’s How to See What People Are Watching and When Across All Streaming Devices

The new Audience Measurement feature from Cablecast delivers viewer insights from OTT set-top boxes to websites to mobile devices in one convenient dashboard.

August 3, 2023

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How Web Bulletins in Cablecast CG Simplify Dynamic Graphic Announcements for Cities

11/6/2024

How AI is Revolutionizing Resident Access to City Services

10/31/2024

Government Video Podcast

Protecting PEG Funding: How Advocates are Fighting for Fair Franchise Payouts and New Revenue Streams

10/24/2024

PEG Experts Series

Government Video Podcast Ep. 14 - Key Takeaways for Municipal Video Production from NAB Show New York 2024

10/18/2024

Government Video Podcast

Government Video Podcast Ep. 13 - Campbell Media's Closed Captioning Grant Journey

10/11/2024

Government Video Podcast

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